EP #103
Pourtions with Co-Founders Dan & Mary Cassidy
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EPISODE #103
Summary
In this episode of the Alcohol Minimalist podcast, hosted by Molly Watts, she introduces her listeners to a novel approach to moderating alcohol consumption with the help of a company called Pourtions. Pourtions, founded by Dan and Mary Cassidy, focuses on creating glassware and barware that incorporates visual cues for mindful drinking. The conversation delves into the inspiration behind Pourtions, emphasizing the need for a shift in societal norms around alcohol consumption. The episode concludes with a call to action for listeners to explore Pourtions’ products and apply newfound knowledge to cultivate a more mindful and peaceful relationship with alcohol.
Transcript
Hey, it’s Molly from alcohol minimalist. What do you do in this October? I would love to have you join me in my more sober October challenge. What do I mean by more sober October, it simply means that we’re going to add in more alcohol free days than you currently been doing, whether that’s one or two or 31. It’s up to you, you get to set your own goal and that’s why it’s more sober October, you can check it out and learn more at get got sunnyside.co/molly It’s totally free. I’ve got grises I’m going to be going live every week to announce the prize winners. And it’s just going to be an awesome event. So I would love to have you join me. You can learn more at get.sunnyside.co/molly and you can get registered today. Welcome to the alcohol minimalist podcast. I’m your host Molly watts. If you want to change your drinking habits and create a peaceful relationship with alcohol, you’re in the right place. This podcast explores the strategies I use to overcome a lifetime of family alcohol abuse, more than 30 years of anxiety and worry about my own drinking, and what felt like an unbreakable daily drinking habit. Becoming an alcohol minimalist means removing excess alcohol from your life. So it doesn’t remove you from life. It means being able to take alcohol or leave it without feeling deprived. It means to live peacefully, being able to enjoy a glass of wine without feeling guilty and without needing to finish the bottle. With Science on our side will shatter your past patterns and eliminate your excuses. Changing your relationship with alcohol is possible. I’m here to help you do it. Let’s start now. Well, hello and welcome or welcome back to the alcohol minimalist podcast with me your host Molly Watts coming to you from a wetland hold Oregon. I have a disclaimer right here at the top. If this is the very first time you’re listening to this show, please no, this is not my normal voice. For my longtime listeners, you know, sound a little better than this. I’m coming off of a respiratory tract infection cold and lost my voice in the process. So anyway, that’s why I sound a little frog a little froggy this week. Luckily, I have an interview so you won’t have to listen to me too much. I am really delighted to bring and share this information with you because I think it’s just a great little company. I’m talking to Dan and Mary Cassidy, Dan and Mary are the founders and designers at portions and that’s p o u r t i o n s they have long established careers in the fields of advertising, graphic arts fashion. And they got this idea like almost 10 years ago now, after seeing kind of portion sizes over the years just increasing right, whether it’s the donut card or Big Gulps to the never ending pasta bowls. And they saw an opportunity to help people in a creative and fun way. Remember that real portions are a lot smaller, right. And that’s the same thing that applies to alcohol. And they’ve actually created a brand portions dot and you can find them at portions just right.com that’s p o u r t i o n s o por shins just right.com they have glassware, wine glasses, barware that gives you a marker for what they call a perfect for now, I will tell you that a perfect core in their world is six ounces of wine because you can divide a bottle between two couples with one couple one person each getting one glass of wine. It’s really just a little bit, you know, five ounces is technically a pour a standard drink. I think the point is that if you stick to you know, one point 1.2 standard drinks, you’re doing pretty great. And you’re doing great. And they have these really clever little captions on the sides of the glass that make it fun to pay attention. And really at the end of the day, that’s what I want. I want you paying closer attention being mindful, right? That’s a part of creating a peaceful relationship with alcohol. And so luckily, Dan and Mary saved me this week and had this conversation so that you don’t have to listen to me try to grit my way through a podcast recording. With all just my voice probably wouldn’t make it the whole time. Let’s be honest. One small reminder if you have Get signed up yet for step one in January. I really want to encourage you. There’s so much information on the website, www dot Molly watts.com/step. One, but if you have questions about it and are curious, I’ve got these great bonuses happening with moderation management with for the premium dry weary version with Sunnyside, the Sunnyside app giving 90 day free trial. These are all included. Step one, my one on one online hybrid coaching program, online course and one on one coaching program, I really want you to be a part of it, I want to help you get 2023 Off to the very best start that you can, I want you to lay the groundwork for creating a peaceful relationship with alcohol. And step one is a great way to do it. So please check it out. I only have a limited number of spots available. And there’s only a limited time that you can get this accomplished before we dive in, in January. So go to www dot Molly watts.com/step. One for more on that. All right, here is my conversation with Dan and Mary Cassidy. From portions just write.com that’s p o u r t i o n s just right.com. You will hear me say portions.net Later in the show, but either one of them works. So go check them out, you have a discount code a m 20, which is going to get you 20% off any order that you place. Have a great week, folks, I look forward to talking to you next week. I’ve got a great episode planned. It’s a really important one for ending the year of 2022. And I just wish you the very happiest holiday until then. Hey, good morning, Dan. And Mary, thank you so much for being here on the alcohol minimalist podcast. You of course I’ve already told you shared with you you’re saving my bacon is as you can hear my voice, my voice is really decided to leave the building, or for me this week. And so if we weren’t having this conversation today, there wouldn’t be a podcast episode this week, right? I’d be re dropping something else. So that is exciting. But I’m also just super excited to share with the audience, what you guys are doing. And because I just loved it. I love the idea. And I wanted to, you know, give some optimism, give some hope, give some some fun to this conversation, because sometimes it’s a little weighty, sometimes the conversations around alcohol get a little heavy. And so welcome to the show. Thank you, Malia. Thank you. So tell me about portions. And it’s e o u? R T IO ns, everybody. So portions? Yeah. We’ll put the link Yep, we’ll put the link in the, in the show notes. courses.net. Tell me a little bit about the genesis, or your company and kind of why this came about why it came about, you know, I’ll try to make it brief. So the actual way it happened, I I’m advertising and I’m a writer, and I’ve been in it for quite some time. So I commute to the city in New York for the last 20 years. And I go to the same place every day and have my get my tea and my bagel or month or something like that. And I just have no one day that I went in and everything seemed huge. You know, every the donuts, everything was just enormous. Like I kept thinking to myself, when did this happen? That the portions for something just got doubled, at least doubled. So I started kind of paying attention from there and just like looked at, you know, restaurants and things like that. Every order you get is really for to its enormous. And you know, places like neverending pasta bowls, Big Gulps, everything’s just proportions went crazy. And I thought, well, there’s got to be a way to kind of point that out because I just realized it myself. And I thought, well, maybe we can make it kind of a fun way for people just to be aware of what’s happening. Who knows what an actual portion a portion looks like anymore. Right? Right. As we were also saying all of the, the, the glasses and the plates were getting bigger two, we did a little historical research and everything is getting bigger. The other plate used to be nine inches, and now they’re 12. And then last is used to be like a cocktail glass was four ounces. And now you see I mean, you know, they started at 16. So, you know, what does the actual portion look like? And when we researched what is out there, it’s all you know, crayon colors, and it looks like it’s a plate for a toddler, you know, with a little? Yeah, it’s like when you’re in the school lunch cafeteria, they’ll divided plates and things like that those are portions. So we wanted to, you know, kind of see if we could make this, you know, into a product that people would actually use every day and have just had these visual cues. Again, I’m an advertising MPT that’s, you know, advertising is a lot of views. So again, if we can make it sort of, you know, A funny little bit of Reverend people be more likely, I think, to be drawn to it. And it’s also a bit of a conversation starter for us, you know? So, so we did that. And we actually do for the glasses, especially, we really went down and got specific because what is it, you know, what we call a perfect pour, it’s about six ounces. You know, if you go different places, it’s a little less, but usually, it’s a lot more, you know, for things in these huge wine glasses. So we went out, and we designed glasses that have a perfect six ounce pour in the bottom line, which is kind of a straight, sweet spot. And then sort of a funny, irreverent, over Poor Line, about 10 ounces. So it’s really just to keep an eye, you know, your eye on what you’re consuming, and do it in a funny way. And then one thing we discovered when we started making the samples was that if you pour for glasses to six ounces, it’s pretty much a bottle of wine. So it’s a nice sort of measuring device that way, too. If you have another couple over, and you have a bottle of wine, you know that everyone gets one glass? Exactly. So it just kind of worked out that way. And, again, we thought about it probably got 10 years ago, but it couldn’t have been implemented without Mary, because I can’t do anything other than think of funny things. You can pick up the ideas. Yeah, that’s pretty much it. But it took honestly, it took us a while to make it come true for Russian factory, find a warehouse we are doing in our basement, and we decided oh, no, there’s not enough bubble wrap in the world, too. So yeah, a lot of logistics. Everything’s made in the United States, though, to keep it close to home. And for simplicity sake as well. Yeah. Yeah, it did take us a while for that. So we started, we started the idea probably 10 years ago, we started the actual production probably about four or five years ago. Wow. It’s just amazing. That is, you know, that’s a story, folks, this is one of these, I love this. Because these kinds of stories, they bleed over into other areas of our lives. I always around here, for people who are really working on changing their relationship with alcohol, changing their habits being coming aware, you don’t wait too long. This is we want to create sustainable change. We want to create a life that we’re committed to living to the rest of our lives. These things take time, right? You they take time. And ideas take time. And look how long you’ve been working on this product. You know what I mean? Yeah, yeah. And I’ll put an impatient person. So it’s been a real, real challenge for me. Because once you decide you gotta go all in. You have to go do Yeah, yeah. If I could say, you know, because obviously, we believe that full time jobs. Yeah. And we have a couple of teenagers. Yeah. Now, we still have we still have them. So it’s very interesting that I’m really, this is I’m sure people, at least that are listening, because my audience is very dialed into standard drinks, because I talk about standard drinks all the time. Now, interestingly enough, a standard drink of wine is actually five ounces. Lower Right? Yeah, yeah. Right. And so what what is interesting about that, is I was looking at that when I was looking at the geysers, these guys, you guys were sweet enough to send me some ahead of time. And I got to look at them. And they’re just gorgeous. But they’re also. So what I thought was really also interesting, folks. So yes, so this, the first line on your glass is six ounces. Which again, to your point, Dan, if you’re sharing a bottle of wine between four people, because we tip I typically tell people a bottle of wine is five drinks, right? It’s right it is sharing it between four people tend to pour over, and then give that six ounce, which really isn’t a problem. If you’re sticking to low risk limits for women, you’re going to be you know, one point, whatever 1.2 as opposed to 1.0 standard drinks per day. What I really thought what I love too, is the idea that because sometimes, you know, you want to you’re being called to sit everything else you could drink, right? Pour up to the big glass, it’s 10. And you know, it’s gonna be two standard drinks. Okay, so I’m not gonna last Oh, yeah, I know, I’m gonna have to, because we didn’t, you know, it’s funny, we did look at at five ounces. And the strange thing is looking, you know, getting glasses sorted out, it looked like it was it looked like it was too little. And so we want something and they look like normal or average enough. And then we have, again, serendipity, we, it turns out that four of those is with a bottle of wine. So we’re like, oh, okay, well, we’d like that symmetry. Right, right. I mean, it’s like I said, it’s I just know that um, people are gonna be able to meet him and use a five ounces all the time. Do I say standard drinks, but you’re also don’t have and so that’s also an it comes into conversation too. With your with the with the old fashioned cups or the low or whatever you call it? Low balls? Because you have to outscore Correct. Yeah, for the whiskey and bourbon. Yeah. We go any low Are you really couldn’t get the printed on there, logistically the printer couldn’t go any lower than that. But that is, you know, to two ounces, two fingers. Like that’s kind of a normal, it should be, you know, and of course you can add, you know, rocks and things to it. But then again, there’s a five ounce one if you’re really, you know, again, kind of kind of having a rough day. No, I mean, if you’re, if you’re really just like, if you want to mix it with something else, then again, it’s really we take that part pretty seriously, because you don’t want to throw out a number, throw it, you know, something that really ties in with what the recommendations are, like you said, like a 5.3, something like that. And I’d like Oh, that’s good. So if we could stay as close as we can to that, we think that’d be very helpful as you’re kind of, again, you see it every time you pour, you know, and that’s the thing we liked about it. You know, Mayer has this term, she says it’s like a, it’s like a Trojan horse, you know, we, you start drinking out of this wineglass and then suddenly, you realize you never go past that bottom line. And that’s what we do, like, we drink, our favorite drink. And you find after a few days, you don’t even think about going over that line. So it’s kind of it’s there all the time. So it’s really reinforces kind of that behavior. Well, and I don’t think there’s, I mean, there’s, we can’t do it, we can’t do enough to help people have a positive way of reframing that experience. And so that’s what I really loved. So these your, your glasses, folks, so we’re not really giving them it’s hard to give them. do them justice, talking about them verbally. But tell me some give us some examples of what the glass is say? Because that’s the that’s the irreverent part. That’s the fun part. And, yeah, it’s important because one of the things that people like, don’t want, right, is a glass on the side that says, I’m not supposed to drink more than this. Right? Like, I shouldn’t drink more than this. This is the this is my good person line. This is my bad person. Yeah, exactly. Yeah. And we don’t want to make it seem like doing making a bad to poor decision or anything like that. It’s really to report Maggie. Yeah, exactly. Right. Like you’re your BFF. Who’s looking out for you? Yeah, yeah. Right. Exactly. So just a little watch. It’s not scolding, you know, and it’s not. It is supposed to be, you know, mindful. And again, we think that the humor, obviously, is the, you know, thing that kind of gets the conversation started, gets people talking about it. You know, it’s it’s really great to see somebody sort of discover, like, they look at the bottom line, they go, that’s that, then they see the top and they go, Oh, that’s cute. But then they realize what the meaning is, you know, when six sounds boring, like, oh, that’s, that’s clever. So it just keeps them, you know, keeps them talking. And it keeps them engaged, I think with what they’re drinking, rather than just getting like, blindly pouring, or something like that. So I mean, we do wish we sent you one right, Molly. Yeah, we use mp3. But one one that I love, was it I mean, probably because it seems kind of you know, it’s holiday esque right now is delightful is the low line. And freight frightful is the top line. Right. So that’s the general that and then I think, once I got one that was nonfiction for the bottom line, and non diction for the loved ones. Yeah, yeah, we’ve got a few themes that we do. So you know, keep people sort of going throughout the year, this themes for like you said, a Christmas one was the one you had. That one is we’ve got to book club collections, because book clubs are big and Mary’s part of the book club as well. So it’s a great thing when friends get together too, because you know, it really again, you can laugh about it. Yeah. But you’ll see the undertones and you see what it’s actually keeping you in check, and keeping you mindful of what you’re putting in your class. So that’s really the goal for that. The whole line really, you know, whiskey ones, like, probably one of our best wine bestsellers is probably whiskey for the bottom line, then frisky for the top line. So that was a it’s a big hit. Again, people like it, because it’s funny, but they realize the purpose of it and, you know, the perfect pours, and they like it even more. So that’s kind of, and they make great, you know, that’s why people, a lot of people give them his gifts. So that’s really a wonderful thing. Yeah, yeah. And, you know, like I said, there’s a for people who like my listeners, who are, as I said, some of them have really struggled to have a peaceful relationship with alcohol. And one of the just tenets that I have is that we have to plan and we have to have a plan in place. And we have to measure it, we have to, like we have to pay attention. Right? But but there’s, there’s a way to do that in what you’re what this what these glasses can allow people to do is to do that in a way that isn’t embarrassing around other people, because a lot of people have a lot of social concern about being out with people and being embarrassed that they’re, you know, or not being able to drink like everybody else. More like they’re going to be pressured, or they’re not going to be able to pay attention because people are it’s like, well, you know what? You have your class, you know exactly what you’ve ordered. You know exactly what it is. You don’t have to, you know, and it’s fun, but nobody thinks it because it’s got this great little fun, irreverence, saying on it. It’s a great tool to have just again, in the tool belt. I always tell people figure out whatever you’re making, you know, whatever your favorite glass is, figure out where five ounces is. This is a, you know, and then use it that way. But this is a more fun and elegant solution. Hey, everyone, just a quick break to talk with you about sunny side. Now, you’ve heard me mentioned Sunny Side many times before. You’ve heard me talk with Nick and Ian, the founders of Sunnyside and I just want to share with you why I am so passionate about this company. They are way more than just a drink tracking app. They are really about helping people create a mindful relationship with alcohol and they stand for a life that is about having more, not less. Right. There are more rested mornings more days. When you’re feeling your absolute best when you have more energy and positivity. Sunnyside is not there to tell you to never go out to never drink, but they are there to help you enjoy your life and to wake up and be ready to be your shining best. It is not an all or nothing approach. It is friendly, it is approachable, and it is absolutely judgment free. They want to be a solution that fits into your unique lifestyle. And I think that’s exactly what they’ve created. You can register for a free 15 day trial. Go to www.sunnyside.co/minimalist to get started. That’s www.sunnyside.co/minimalist to try Sunnyside today you know all the glasses, that’s another thing when we were doing our research, all the glasses you see are different the different sizes, you know, they’re 1513 they’re 20. You know, they have a lens like that. And there’s a couple of most glasses you see that are quote unquote funny wine glasses, all joke on the other side of it like, Hey, you should be like, Isn’t it hilarious? We’re drinking so much. You know, there’s there’s out there, which we’ve posted on our social media that these huge wine glasses. They hold a full bottle of wine. And um, oh, yeah. You know, people think that’s funny. And you know, on first glance, you might chuckle then go, wow. But when you think about it, isn’t it kind of, you know, that’s gross. So you’re, you know, here’s your, like, little frat guy, and I’m drinking a whole bottle of wine here. It’s, it’s funny, not funny, you know. And we really wanted, we sort of hate that, because we see so many glasses that just make sort of fun of drinking. And isn’t it great that we’re drinking so much. So I taught you talk about relationships with alcohol. That’s, that’s not a healthy relationship. Now, so and, you know, I’ve got people, you know, heredity is another thing, you know, a lot of people are on some families a bit too, you know, drinking too much. So I’ve seen that up close. So, you know, I don’t find anything really funny about it. Although we’d like our products to be funny, we also like them to be, you know, well used and well intended, you know, so that’s, ya know, and I think that’s what’s great, I mean, and agreed, part of the the issue and you kind of the history of the company, just the oversized and the, you know, the portions and being a part of the advertising world and you can appreciate this, you know, the reason that we are where we are with alcohol in this world in this country, is because it not not in small part due to the messages that we get from advertising from social media and emits more is better, which is just absolutely not true when it comes to alcohol more is not better or food or food. Yeah, for that. Yeah, definitely, you know, alcohol. The messages that we receive are so counter intuitive to what the truths of alcohol really are. We do not perceive it when the band started coming for advertising on smoking. And all of the links were made by the surgeon general were talking you know, talking decades ago, right? It really and then they took away the opportunities for tobacco to be advertised on television or anyplace else where they couldn’t you know, and for a long time, then it was only outdoor and you know, then it and then eventually, none. And that’s because of the health consequences. But the big thing is, is that the health consequences with alcohol are just as significant. And just as have been causing just as they cause just as many problems. It’s just not as direct of a link. And it’s not as easy to isolate. Because of the, the way we can’t, we cannot give people only alcohol. And you know what I mean, in an isolated, but it’s very interesting to me, that an advertising guy, right, you can appreciate the power of advertising in this relationship. And now you’re kind of stepping back and taking a different a different, you know, positive sides of advertising, which I find to be the copywriting, the creativity, the things that you know, and using that to still share a really important, I mean, a new and important message, I think, yeah, yeah, thank you. i That’s really honestly our intent, we call we have a couple taglines, we call it mister for moderation, you know, fun and functional, the idea that really appeals to us is we’re kind of hopefully helping solve a problem, or at least, you know, make people more mindful of what they’re doing. But then, of course, make it fun. You know, one of the nicest things I think we ever got was an email from a customer who had bought the glasses for his, his wife, who had been drinking he, she really started to have a drinking problems. And so he bought her these glasses, and they liked them, because they were funny and everything, but he started using them. And he got back and told me that, you know, this is it’s helped tremendously. And I and I never even thought about it in such terms. Like, I mean, I hope that was helpful. But anything was really going to be that helpful. In a way. I was like, Wow, so you’ve really made a difference. And it really felt good to do that. So yeah, right. And that time, that’s kind of what led us to the moderation management team and those in Sunnyside and everything and because, you know, we kind of realized that, hey, this isn’t love your your tool, it is it’s a nice tool, and it’s pretty cool. And it’s to you. So that’s, you know, we wanted to reach out to them to offer, you know, our product, at a, we’re gonna give them a discount, you know, after the first year, they’re members on their Facebook page. And you know, just to have it there for them. You were talking about advertising, in general, with the smoking and everything and with alcohol, you know, you noticed in the last, what 20 years, they started playing labeling on there about, you know, Drink responsibly, all that stuff, everybody does on every level, because they have to. But I thought, you know, one thing we’re also trying to do in the background is partner with alcohol, you know, companies, you know, we’ve got some ideas like aviation gin, or things like that, because everybody says in their label, you know, Please drink responsibly, but who’s really putting the money where their mouth is. So the idea of here’s, here’s a custom glass pick itself, here’s our beverage, we want you to like it and consume it. But here, be mindful of it. So we’re actually trying to do that. And as well, in addition to our retail, so we’re trying to partner with companies. One of the things I talk about a lot around here is just getting the conversation around alcohol to be much more neutral, in terms of the morality kind of historically, again, if you look at where we stand, in terms of how to create these peaceful relationships with alcohol, right, there seems to be two camps, you either can drink, and people know how to moderate and just logically understand kind of what’s the right amount to be drinking, or you’re broken, and you cannot, and you have a problem. And you’re in the powerless camp over here, and you need solutions that are abstinence based. And I don’t, I want us to, again, it needs to be you’re not good or bad, you’re not right or wrong. You just don’t know, what you don’t know. And what you learn what you can’t what’s right, in terms of the science, what were the low risk limits? You know, what, what do I mean, when I talk about, for me, I, you know, when I talk about low risk limits, where those limits even come from come from? Where what is, you know, what are the trade offs I’m making with my sleep with my anxiety levels, when I choose to, quote unquote, over drink? And those are the kinds of conversations I want us to be having. I don’t want to there. I don’t believe that there’s anybody that that is powerless to change their relationship with alcohol. And it’s but it is important to have a toolbox to have the skill set and any way that we can do that in the model of harm reduction, right. In harm reduction. What we’re doing is just, we’re we’re not concerned as much about whether or not we’re sticking to the to those low risk limits or those moderate guidelines. We’re We’re more concerned that we’re just doing, we’re drinking less than we were before. And a lot of people did that, especially over the pandemic years, people were really just like, you know, they went from drinking a glass of wine a night to a bottle. And it just happens without paying when you’re not paying attention. So this is just another way to help people stay engaged with them, with their own selves with their bodies, and paying attention. No. I mean, you know, you’re right. I mean, it’s a fine thing. Even now, again, we’ve had these classes around for years. And these the ones that we drink out of at home, you still look, I never do a blind horse still look at the online every time. I see I see it every time grab, you know. So it definitely it’s ingrained now to the stop sign it is it’s like a stop sign, you know, and that’s what, that’s what a stop sign is. Right? It’s a visual cue. So that’s what that bottom line is like, a stop sign like, this is good. You’re good here. So um, yeah, I’m hoping that’s what everyone thinks for me. Same thing happens. So tell me what’s on the docket for 2023? Any new things coming up for you guys? Well, I mean, we’re, we’re expanding, like, we tried this, just literally just the two of us. So if things take longer than they should, we would like them to rather, you know, so and again, we don’t carry too much inventory, because we’re small. But, you know, we were always coming up with new themes. For every, you know, event or month, like, you know, we, for example, we have Valentine’s and Father’s Day, and so we’re adding Mother’s Day One this year, I believe, St. Patrick’s Day, things like that. So we’re spreading out some of that. And we’re also We’re also considering, you know, different materials. See if we can get I mean, unbreakable, unbreakable glass that people can take them outdoors. You know, I have a friend who boats and she’s like, when are you going to do the unbreakable? I need the umbrella? Yeah, all right. Yeah, I’m there. And probably don’t you know, I’d love to educate any listener, I can. Acrylic glasses are twice as much as glass. That’s how much they cost. So when will you be ready for it? So I didn’t think that you know, quote unquote, plastic or you know, on breakables are cheaper, cheaper? I would just assume Yeah, because the glass is very nice. It’s hefty. It feels good to assume that the acrylic be cheaper, but it’s not. You know, that’s, that’s, I think, being on the boats, but also just being outside. My backyard is pretty much a lot of concrete. So I’m breakables are good. It will happen eventually. Yeah, so we’re gonna try to work on that. One. Yeah, maybe one? Yeah, we were actually toying with another idea of, of a water bottle. Because, you know, with alcohol, obviously, we’re trying to moderate and not drink too much water, everyone says they, you know, they’re always trying to drink more, you know, right. So almost like a reverse idea. Where, you know, the sweet spot is actually near the top, you know, and so we’re trying to do something with that, or sort of reverse that because get people to, you know, be more, you know, drink more water during the day. And and be a beer glass we’ve been trying to do trying to figure out Yeah, your glass for it. A lot of people have asked us it’s a little more complicated, because with a beer, you really do pour all the way up, no matter what, like a pint glass, you know, so the, the can so it’s a little more it in order to get those lines, right, when you’d have to have kind of a bigger class, which, you know, but we were we’ve been thinking about it for a long time. And we would like to kind of get that in you know, there’s a whole nother conversation we could have because the the problem that alcohol is not the problem but alcohol by volume. That’s the reason standard drinks are the way they are by volume plays into it. So with the craft beers nowadays, the the standard drink, pour is actually can ending eight to nine ounces. Right? Exactly. We’re drinking a craft beer, you really should drink a smaller amount to make it a standard drink. So it’s, you know, I don’t know. No. Obviously pints, you know too much anyway, but that’s when you go to a pub, you always get a pint, right? I mean, that’s one of the problems I never counted. I never counted my pints is anything more than one? Exactly a pint of a craft brew is actually more like 1.8. Right drinks? Well, the other somebody’s thinking about so. So we’ve got some things on the horizon. And so that’s, that’s fine. But the plan is for 2023. Awesome. Well, Dan, Mary, super great to meet you guys. Thank you so much for talking with me about this, for sharing your products with my audience with the mm foods as well. I think it’s just awesome. And I hope everybody will check it out. We can’t wait to see what Valentine’s Day is. That’s the next big holiday. And so we will link everything in the show notes, folks. You can find them at www dot Porsches. That’s p o u r t IO n s not net? Yes. Thank you, Molly. That was really nice. Really appreciate your time. Have a very happy holiday. Okay, it’s your molecule better. Thank you for listening to the alcohol minimalist podcast. This podcast is dedicated to helping you change your drinking habits and to create a peaceful relationship with alcohol. Use something you learned in today’s episode and apply it to your life this week. Transformation is possible. You have the power to change your relationship with alcohol now, for more information, please visit me at www dot Molly watts.com